I’ve decided to start a foundation. I don’t know what else to do, but my conscience won’t let me sit idly by any longer.

I know an undertaking like this is a labor of love and loss and potential heartbreak, but I can’t watch these poor bastards suffer any longer.

What spurred me to action?

Each day I discover that people I know – good people, decent people, people I love – have a terrible problem: they think Yuengling is a great beer.

Jesus wept.

How does this happen? How does this happen?

Why would you go to a bar with an amazing selection of beers – cask beers lovingly crafted by some of the greatest brewers on Earth – and insist on ordering Yuengling?


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Won’t you please help? Together, we can make a difference.

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